About
Hum is a music production company based in central London. We have created music for global commercials campaigns and audio branding for the world's biggest brands, TV On screen identities and worldwide news stations, as well as incidental TV and film music. Founded in 1989 by composer Joe Glasman, Hum are Audio Branding specialists, and boast a unique boutique Production Music Label, Hum Tracks.-
Archive
- Humtracks releases video of Eva Katharina’s ‘Let You Go (A Farewell)’
- Hum Tracks soundtrack nominated for 2019 Mark Awards
- Hum Tracks signs global deal with BMG Production Music
- Hum Tracks June 2018 showreel: not just about the music, but who we are and how our catalogue works
- Out on Hum Tracks! ‘Bawling Metropolis’ by The High Bawlers
- Hum Tracks releases: ‘Dark Science’ by Kamil Braszka
- Humtracks releases ‘Memoirs Of A Projectionist’ by Paul Housden
- Humtracks releases “We Don’t Play Rock’n’Roll” by The Pink Diamond Revue
- New out and coming soon on Humtracks – Spring 2017
- All about Humtracks – in just 15 seconds!
- Roll Tape: Soundtrack to a Haunting
- Hum launches mentoring service
- Hum wins music award at New York Festivals
- Hum Tracks: A boutique music library … tailor made for commercials
- RTÉ2 – how to do music to picture … better?
- A Cymbal, a Whoosh and a Bang
- Music score for DOE Road Safety “Classroom” – spotlight on Joe Glasman at Hum, London as YouTube views hit millions
- Bald composer goes to the hairstyling ball (with Shilpa)
- ‘Cube Earth’ China & an award
- The Power of 7: How to brand a TV channel with music
- UBS: Bringing a Brand to Screen
- Aubaine: Ooh La La. Audio Branding – the playlist
- CCTV-9: Peter and the Wolf go to China
- Exxon: Sound signature for global ‘We’re Drivers Too’ campaign
- Lebara ‘The Call of Africa’
- La7 Christmas
- Hum Tracks: New Artist Releases
- Old School Reinvented
- The Sound Of You | Chapter 5: Why us?
- The Sound Of You | Chapter 4: The science bit
- The Sound Of You | Chapter 3: More examples
- The Sound Of You | Chapter 2: Here’s one we made earlier
- The Sound Of You | Chapter 1: Why Audio Branding?
- BASCA ‘The Works’ Magazine, May 2011
- Hum launches Hum Tracks – an exclusive sync collection for commercials
- Cielo channel launch
- Eden channel audio branding
- Joe Glasman plays keepy-uppy
- BBC HD Channel in 5.1
- Hum song for Road Safety spot
- Audio branding for Sky Movies
- BT Vision – multimedia audio branding
- Volvo S80 ‘Unseen Road’ on air
- BBC World Cup
- Design Week award win
- Joe Glasman wins RTS award
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Tag Archives: audio branding
RTÉ2 – how to do music to picture … better?
RTÉ2 – how to do music to picture … better? If you’re watching TV in Ireland, you might see this … This, on the other hand, is RTÉ2. We’re really proud of the end result, but what’s particularly great about … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, channel branding, channel identity, hum, joe glasman, music production, red bee media, RTE2, sonic logo
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A Cymbal, a Whoosh and a Bang
What do Wimbledon and the World Cup have in common? Well aside from balls, the answer is Hum Audio Branding, and the link here is BBC Sport I know, even the most sports phobic of you are thinking ’I’ve seen … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, bbc sport, channel branding, channel identity, hum, joe glasman, music production, sonic logo
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‘Cube Earth’ China & an award
‘Cube Earth’ China & an award Hi, here at Hum we’re delighted to kick off the year with news of another award – this time it’s a Silver for Best On-Air Channel Branding at Promax BDA Asia. The branding is … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, award, brand energies, cctv-9, channel branding, channel identity, hum, joe glasman, music production, Promax, sonic logo
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The Power of 7: How to brand a TV channel with music
The Power of 7: How to brand a TV channel with music Video transcript Here’s all about how we created the audio channel branding for La 7, one of Italy’s most popular TV channels La Sette wanted a vibrant, modern … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, channel branding, channel identity, hum, joe glasman, la7, red bee, red bee media, sonic logo
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UBS: Bringing a Brand to Screen
UBS: Bringing a Brand to Screen Joe Glasman, Hum: This is the story of how to take a simple sequence of notes and magnify its range and reach. It’s also about the expanding role for audio in helping an organisation … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, channel branding, dunning penney jones, hum, joe glasman, sonic logo, UBS
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Aubaine: Ooh La La. Audio Branding – the playlist
Aubaine: Ooh La La. Audio Branding – the playlist Joe Glasman, Hum: Hi, this is Joe Glasman at Hum. Hum is a multi-award winning music production company with clients such as the BBC, Sky, British Telecom, Red Bee, Exxon and … Continue reading
Posted in Audio Branding, Hum
Tagged aubaine, audio branding, hum, in-store, joe glasman, music, playlist, restaurant, sonic logo
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CCTV-9: Peter and the Wolf go to China
CCTV-9: Peter and the Wolf go to China Video transcript So here’s a tale of some wee beasties, and some ground-breaking work for China’s CCTV-9 Channel that’s won us some awards. Particularly, it’s a neat story about how a musical … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, brand energies, cctv, channel branding, channel identity, sonic logo
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Exxon: Sound signature for global ‘We’re Drivers Too’ campaign
Sound signature for global ‘We’re Drivers Too’ campaign Brief: To create a clearly recognizable sequence of notes to be Exxon’s worldwide ‘sound signature’, which would also be adaptable for a variety of commercials and promotional applications worldwide. Hear more ->
Posted in Audio Branding, Hum
Tagged audio branding, Exxon, hum, joe glasman, music production, sonic logo
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La7 Christmas
La7 Christmas Video transcript Here at Hum we couldn’t think of a better Christmas card to send than these fabulous seasonal idents for Italian channel La7. Created by Jane Fielder and her brilliant team at Red Bee Media, beautifully animated … Continue reading
Posted in Audio Branding, Hum
Tagged audio branding, channel branding, channel identity, joe glasman, la7, music production, red bee media, sonic logo
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